What is “A Broad Spectrum?”

This is a personal media site. It is my strong opinion that each media consumer’s experience is a personal one. I believe in and support pedestrian media. Here is my personal contribution.

My experience is vast and deep in a number of areas and includes teaching a wide variety of college courses over three decades. I strongly encourage my students’ to analyze, test, and question the media they consume. Seeing is not believing.

On this blog I am broadening my classroom to an unlimited number of seats, and there is no mandatory attendance, testing, or grading. So pop on by now and again for a few minutes. I will do my best to entertain and inform.

Thanks to the Internet, we all greatly benefit from consuming media presented by many individuals from all across the globe. I am certainly grateful for this learning and teaching venue. I continue to marvel at it.

I am compelled to step to the plate and share some insights. I hope my personal contributions are valuable enough to garner a reader now and again.

This media site serves altruistic and selfish goals. It is the same motivation behind anything one crafts with their hands and mind. I extend a sincere “thank you” for anyone reading my commentary. Time spent with me is always a gracious gift whether it is in person or from a distance.

If you don’t like my commentary, post your opinion, start your own site, or just move along.  Thanks for reading in any case. If you like my writing, you can comment on it. In the classroom it is always my practice to encourage people to boldly present their opinion, rationally, respectfully, and with great passion. Good debate is good learning. Do it!

The 20th century top down structure of mass media is under replacement by a bottom up and lateral model; it is a massive shift. Information no longer moves exclusively from the top down. It now also comes from the bottom up and laterally (person to persons). The web allows great lateral movement of information.

Only “sleight of hand” continues to convince the masses into believing information is exclusively conjured into existence by a few at the top of the pyramid and then distributed for mass consumption. Do not be fooled by the premise that top down is superior!

At this time there is minimal barrier to entry for anyone who wants to share their experience, insight, or opinion with a global audience. The start-up costs are low. The potential audience is truly global. Language barriers are melting away with instant translation. A tremendous epoch in human history is upon us. There are many people with great experience, knowledge, imagination, much to share, and say.

I grew up hearing about the “marketplace of ideas,” and I believe it is finally arriving. Thank goodness news, information, commentary, and human “intelligence” are no longer controlled by a few gatekeepers in a few locations (skyscrapers in NYC & LA), “ivory towers,” or large government office buildings (some with five sides).

Great ideas abound. Competition is grist for a vibrant republic. Full public access to information is the healthiest diet for sustaining individual freedoms. We must continue to demand full access! The more the merrier in the marketplace of ideas, and let the best commentary be accessible to those folks craving to consume it.

Each of us manages our own human intelligence network. So gather the HUMINT, edit, analyze, summarize, and share it.

Here’s a toast to pedestrian media, unfettered information competition, freedom of choice, freedom of expression, and open access to the most accurate information sources available. Power to the masses and not the masters. Cheers!

Now go, and conquer the day! Oh, and cancel your cable tier package subscription. Try not to feed the mega-corporate media monsters. Proceed.

Respectfully yours,

Steven A. Schwab
“Everyone is an Individual Intelligence Agency”

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